Best Customer Success Platforms for 2025
Customer success has become one of the most critical functions in modern SaaS companies. With rising acquisition costs and increasing competition, retaining customers is often more important than acquiring new ones. Customer success platforms help teams monitor customer health, automate repeatable processes, streamline onboarding, and drive expansion opportunities.
In 2025, the best customer success platforms combine automation, product usage analytics, predictive scoring, and CRM level visibility to help companies operate proactively rather than reactively. Below is a curated list of the top tools in the customer success ecosystem today, each linked with UTM tracking for easy reference.
The Top Customer Success Platforms
1. Gainsight
Gainsight is known as the industry leader in customer success. Its platform includes health scoring, playbooks, renewals forecasting, and product analytics, making it ideal for enterprise organizations.
Highlights:
- Advanced customer health scoring
- Automated journey orchestration
- Robust renewal and expansion workflows
- Deep integrations with Salesforce
Best for: Mid market and enterprise SaaS companies with complex customer success operations.
2. Totango
Totango offers a modular approach to customer success, allowing teams to deploy features as their strategy matures. It includes customer journeys, segmentation, and real time health monitoring.
Highlights:
- Modular “SuccessBLOCs” for fast deployment
- Real time customer health insights
- Journey creation and automation
- Integrations with CRM and product tools
Best for: Teams that want a flexible, easy to implement customer success solution.
3. ChurnZero
ChurnZero focuses on customer retention through usage analytics, playbooks, and real time engagement tracking. It also includes in app communications for onboarding and adoption.
Highlights:
- Product usage analytics
- In app messaging and guidance
- Playbooks and workflow automation
- Native revenue forecasting
Best for: SaaS companies that want to deeply understand user behavior and drive in product adoption.
4. Planhat
Planhat provides a modern, intuitive interface with strong data flexibility. It unifies customer data from CRM, billing systems, and product analytics tools to deliver actionable insights.
Highlights:
- Clean and customizable UI
- Flexible data modeling
- Customer portal for shared visibility
- Strong automation and lifecycle management
Best for: Global teams and companies with diverse customer data sources.
5. Catalyst
Catalyst is built by former CSMs and focused on usability. It delivers strong health scoring, playbooks, renewal workflows, and in depth account views designed for CSM productivity.
Highlights:
- Fast and intuitive interface
- Personalized playbooks
- Strong Salesforce integration
- Customer health scoring and alerts
Best for: Customer success teams that want a simple, fast, and CSM friendly platform.
6. ClientSuccess
ClientSuccess is a clean, all in one customer success solution with a people first approach. It offers lifecycle management, renewals workflows, and customer health monitoring.
Highlights:
- Straightforward UI with powerful features
- Renewals and account planning tools
- Health scoring and customer timelines
- CSM productivity focused workflows
Best for: Small to mid sized SaaS teams that want strong customer management without complexity.
7. Vitally
Vitally blends customer success with productivity tools, offering inbox style workflows, collaboration features, analytics, and automation in a modern interface.
Highlights:
- Unified communication inbox
- Automation and lifecycle playbooks
- Custom dashboards and analytics
- Collaboration tools for revenue teams
Best for: Fast growing SaaS teams needing a modern, collaborative CS environment.
8. Zendesk (Customer Success Suite)
Zendesk is best known for support, but its customer success suite integrates playbooks, health scoring, and account management features to help reduce churn and improve satisfaction.
Highlights:
- Unified support and customer success data
- Playbooks and health scoring
- Strong customer communication tools
- Scalable for teams of any size
Best for: SaaS companies already using Zendesk Support that want to unify CS workflows.
9. Intercom
Intercom is a customer communication platform that includes onboarding, product tours, retention workflows, and health tracking through engagement metrics.
Highlights:
- In app and chat based customer engagement
- Product tours and onboarding flows
- User segmentation and insights
- Automation for lifecycle stages
Best for: Product led growth teams looking to drive activation and adoption inside the product.
10. Strikedeck (Medallia)
Strikedeck, now part of Medallia, offers AI driven customer success capabilities with advanced health scoring, predictive insights, and cross channel experience data.
Highlights:
- Predictive churn insights
- AI assisted health scoring
- Multi channel experience intelligence
- Enterprise level reporting
Best for: Enterprise companies looking for advanced customer intelligence and predictive capabilities.
Comparison Snapshot
| Platform | Best For | Strength | Pricing Tier |
| Gainsight | Enterprises | Advanced automation and analytics | Premium |
| Totango | Flexible deployment | Modular SuccessBLOCs | Mid range |
| ChurnZero | Product led teams | Usage analytics and in app messaging | Mid range |
| Planhat | Global teams | Data flexibility and UI | Mid range |
| Catalyst | Productivity focused teams | Fast, intuitive workflows | Mid range |
| ClientSuccess | SMB and mid market | Renewals and relationship management | Mid range |
| Vitally | Modern CS teams | Collaboration first workflows | Mid range |
| Zendesk | Support centric teams | Unified data and communication | Mid range |
| Intercom | PLG companies | Strong onboarding and activation tools | Variable |
| Strikedeck | Large enterprises | Predictive intelligence and insights | Premium |
Finding the Best Customer Success Platforms for 2025 and Beyond
Customer success platforms play a critical role in driving retention, improving customer outcomes, and growing predictable revenue. While each tool offers its own strengths, the best platform for your team depends on your customer lifecycle, data needs, and how you prefer your CSMs to work.
From enterprise grade leaders like Gainsight and Strikedeck to modern, flexible solutions like Vitally and Catalyst, the customer success ecosystem is rich with options for 2025. Choosing the right platform can help your team build stronger relationships, reduce churn, and set a foundation for scalable growth.
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